““Soil wetting agents market projected to grow at a CAGR of 8.5%.â€
The soil wetting agents market, estimated at USD 95.86 million in 2015, is projected to grow at a CAGR of 6.20% to reach USD 129.5 million by 2020. The market is driven by factors such as increasing application in turf care and adoption of precision farming and protected agriculture. The high growth potential in emerging markets and untapped regions provide new growth opportunities for market players.
“Turf care accounted for the largest market share in 2014.â€
Among the applications of soil wetting agents —which include turf care and agriculture— turf care accounted for the largest market share, followed by agriculture. The turf care segment provides soil wetting agents for turf managers, landscape professionals, and lawn care and holds the largest market share in global soil wetting agents market. The increasing demand for higher yield in the economy at the global level along with growing environmental concerns coupled with critical effects of climatic change and incidence of drought affecting the soil quality and drastically driving the demand for soil wetting agents in agriculture. The agriculture segment is projected to grow at the highest CAGR followed by the turf care segment.
“Liquid soil wetting agents lead the market with the largest share.â€
On the basis of form, the soil wetting agents market is led by the liquid segment, followed by granular. Liquid soil wetting agents are the best-selling wetting agents across the globe as the effect of its application is relatively faster than the granular form. Granular form of soil wetting agent is a slow release way to apply and have a long-lasting effect.
“Crop protection products contribute for the largest share in 2014.â€
On the basis of end-use, the soil wetting agents market is led by the crop protection products segment, followed by fertilizers. The products under crop protection refer to insecticides, pesticides, and fungicides. The demand for crop protection products is decreasing in developed regions due to increasing per hectare yield. In developing countries such as Brazil, China, and India, the demand for pesticides is estimated to increase, leading to the growth of crop protection soil wetting agents.
“Latin America: The future of the soil wetting agents industry.â€
Most of the agrochemical manufacturers are entering in the Latin American market due to consistently expanding farmland, coupled with the growing need to increase agricultural productivity and deeper penetration of modern technology into agriculture. With a rising awareness about soil wetting agents and focus on achieving greater profits, several users are willing to spend on new innovative soil wetting agents products such for turf care and agriculture.
The U.S. was the largest country-level market for soil wetting agents, whereas the market in Argentina is projected to grow at the highest in terms of value.
Break-up of primaries, by the following:
ï® Company type – Tier 1: 35 %, Tier 2: 45%, and Tier 3 – 20%
ï® Designation – C-level: 35%, Director level: 25%, and Others: 40%
ï® Region – North America: 45%, Europe: 20%, Asia-Pacific: 30%, and RoW : 5%
Leading players such as BASF SE (Germany), Wilbur-Ellis Company (U.S.), Nufarm Limited (Australia), and Brett-Young Seeds Limited (Canada) have been profiled in the report. The other players include Md Biocoals Pvt. Ltd. (India), ADS Agrotech Pvt. Ltd. (India), Seasol International Pty Ltd. (Australia), Geoponics Inc. (U.S.), Milliken Chemical (U.S.), and Grow More, Inc. (U.S.).
Reasons to buy this report:
• To get a comprehensive overview of the global soil wetting agents market
• To gain wide-ranging information about the top players in this industry, their product portfolios and key strategies adopted by them
• To gain insights into the major countries/regions in which the soil wetting agents market is flourishing
”
“TABLE OF CONTENTS
1 INTRODUCTION 14
1.1 OBJECTIVES OF THE STUDY 14
1.2 MARKET DEFINITION 14
1.3 STUDY SCOPE 15
1.3.1 YEARS CONSIDERED FOR THE STUDY 15
1.4 CURRENCY 15
1.5 UNITS 16
1.6 STAKEHOLDERS 16
1.7 LIMITATIONS 16
2 RESEARCH METHODOLOGY 17
2.1 RESEARCH DATA 17
2.1.1 SECONDARY DATA 18
2.1.1.1 Key data from secondary sources 18
2.1.2 PRIMARY DATA 18
2.1.2.1 Key data from primary sources 19
2.1.2.2 Key Industry Insights 20
2.1.2.3 Breakdown of Primaries 20
2.2 FACTOR ANALYSIS 21
2.2.1 INTRODUCTION 21
2.2.2 DEMAND-SIDE ANALYSIS 21
2.2.2.1 Growth in the agrochemicals industry 21
2.2.2.2 Differences in soil texture across regions and countries 22
2.2.2.3 Growing demand for crop protection chemicals in emerging countries 22
2.2.3 SUPPLY-SIDE ANALYSIS 22
2.2.3.1 Advancements in the agrochemical industry 23
2.3 MARKET SIZE ESTIMATION 23
2.4 MARKET BREAKDOWN & DATA TRIANGULATION 25
2.5 RESEARCH ASSUMPTIONS & LIMITATIONS 26
2.5.1 ASSUMPTIONS OF THE RESEARCH STUDY 26
2.6 LIMITATIONS OF THE RESEARCH STUDY 26
3 EXECUTIVE SUMMARY 27
4 PREMIUM INSIGHTS 31
4.1 ATTRACTIVE OPPORTUNITIES IN THE SOIL WETTING AGENTS MARKET 31
4.2 LIQUID SEGMENT TO DOMINATE AMONG SOIL WETTING AGENTS MARKET, BY FORM 32
4.3 TURF CARE DOMINATED THE NORTH AMERICAN MARKET, FOLLOWED BY AGRICULTURE, BY APPLICATION, IN 2014 33
4.4 U.S. TO DOMINATE THE GLOBAL SOIL WETTING AGENTS MARKET BY 2020 34
4.5 SOIL WETTING AGENTS MARKET: COUNTRY-LEVEL MARKET LEADERS 35
4.6 LIQUID SEGMENT TO ACCOUNT FOR THE LARGEST SHARE IN THE SOIL WETTING AGENTS MARKET, BY FORM, 2015 36
4.7 SOIL WETTING AGENTS MARKET: LIFE CYCLE ANALYSIS, BY REGION 37
5 MARKET OVERVIEW 38
5.1 INTRODUCTION 39
5.2 EVOLUTION 39
5.3 MARKET SEGMENTATION 40
5.3.1 SOIL WETTING AGENTS MARKET, BY FORM 40
5.3.2 SOIL WETTING AGENTS MARKET, BY APPLICATION 41
5.3.3 SOIL WETTING AGENTS MARKET, BY END-USE PRODUCTS 41
5.4 MARKET DYNAMICS 42
5.4.1 MARKET DRIVERS 42
5.4.1.1 Increasing application in turf care increases the demand for soil wetting agents 42
5.4.1.2 Adoption of precision farming and protected agriculture propel the demand for soil wetting agents 43
5.4.2 RESTRAINTS 43
5.4.2.1 Growing environmental concerns 43
5.4.2.2 Lack of awareness among farmers about soil wetting agents 44
5.4.3 OPPORTUNITIES 44
5.4.3.1 Rapid growth in Bio-based soil wetting agents 44
5.4.3.2 High growth potential in developing countries 44
5.4.4 CHALLENGES 44
5.4.4.1 Adverse effects of agrochemicals on human health 44
5.4.4.2 Stringent regulations 45
6 WETTING AGENTS MARKET, BY FORM 46
6.1 INTRODUCTION 47
6.2 LIQUID 48
6.3 GRANULAR 50
7 SOIL WETTING AGENTS MARKET, BY APPLICATION 52
7.1 INTRODUCTION 53
7.2 TURF CARE 54
7.3 AGRICULTURE 56
8 SOIL WETTING AGENTS MARKET, BY END-USE PRODUCT 58
8.1 INTRODUCTION 59
8.2 CROP PROTECTION PRODUCTS 60
8.3 FERTILIZERS 63
9 SOIL WETTING AGENTS MARKET, BY REGION 65
9.1 INTRODUCTION 66
9.2 NORTH AMERICA 68
9.2.1 U.S. 71
9.2.2 CANADA 71
9.2.3 MEXICO 72
9.3 EUROPE 73
9.3.1 U.K. 76
9.3.2 GERMANY 77
9.3.3 THE NETHERLANDS 77
9.3.4 ITALY 78
9.3.5 FRANCE 78
9.3.6 SPAIN 79
9.3.7 REST OF EUROPE 79
9.4 ASIA-PACIFIC 80
9.4.1 AUSTRALIA-NEW ZEALAND 83
9.4.2 JAPAN 84
9.4.3 CHINA 84
9.4.4 INDIA 85
9.4.5 REST OF ASIA-PACIFIC 85
9.5 LATIN AMERICA 86
9.5.1 BRAZIL 88
9.5.2 ARGENTINA 89
9.5.3 REST OF LATIN AMERICA 89
9.6 ROW (MIDDLE EAST & AFRICAN COUNTRIES) 90
9.6.1 MIDDLE EAST 92
9.6.2 AFRICA 93
10 COMPETITIVE LANDSCAPE 94
10.1 OVERVIEW 94
10.2 COMPETITIVE SITUATION & TRENDS 95
10.2.1 ACQUISITIONS 97
10.2.2 EXPANSIONS & INVESTMENTS 98
10.2.3 AGREEMENTS & PARTNERSHIPS 99
11 COMPANY PROFILES 100
11.1 INTRODUCTION 100
11.2 BASF SE 101
11.3 WILBUR-ELLIS COMPANY 104
11.4 SEASOL INTERNATIONAL PTY LTD 108
11.5 NUFARM LIMITED 111
11.6 BRETT-YOUNG SEEDS LIMITED 114
11.7 GROW MORE, INC. 117
11.8 MD BIOCOALS PVT. LTD. 118
11.9 ADS AGROTECH PRIVATE LIMITED 119
11.10 GEOPONICS CORP. 120
11.11 MILLIKEN CHEMICAL 121
*Details On Financials, Products & Services, Key Strategy, & Recent Developments Might Not Be Captured In Case Of Unlisted Companies.
12 APPENDIX 122
12.1 DISCUSSION GUIDE 122
12.2 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 125
12.3 AVAILABLE CUSTOMIZATIONS 126
12.4 RELATED REPORTS 127
“
“LIST OF TABLES
TABLE 1 NUMBER OF GOLF COURSES, BY MAJOR COUNTRY IN EUROPE, 2011 43
TABLE 2 SOIL WETTING AGENTS MARKET SIZE, BY FORM, 2013–2020 (USD THOUSAND) 47
TABLE 3 SOIL WETTING AGENTS MARKET SIZE, BY FORM, 2013–2020 (TONS) 48
TABLE 4 LIQUID: SOIL WETTING AGENTS MARKET SIZE, BY REGION,
2013–2020 (USD THOUSAND) 49
TABLE 5 LIQUID: SOIL WETTING AGENTS MARKET SIZE, BY REGION, 2013–2020 (TONS) 50
TABLE 6 GRANULAR: SOIL WETTING AGENTS MARKET SIZE, BY REGION,
2013–2020 (USD THOUSAND) 50
TABLE 7 GRANULAR: SOIL WETTING AGENTS MARKET SIZE, BY REGION,
2013–2020 (TONS) 51
TABLE 8 SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013-2020 (USD THOUSAND) 53
TABLE 9 SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION, 2013–2020 (TONS) 54
TABLE 10 TURF CARE: SOIL WETTING AGENTS MARKET SIZE, BY REGION,
2013–2020 (USD THOUSAND) 55
TABLE 11 TURF CARE: SOIL WETTING AGENTS MARKET SIZE, BY REGION,
2013–2020 (TONS) 56
TABLE 12 AGRICULTURE: SOIL WETTING AGENTS MARKET SIZE, BY REGION,
2013–2020 (USD THOUSAND) 56
TABLE 13 AGRICULTURE: SOIL WETTING AGENTS MARKET SIZE, BY REGION,
2013–2020 (TONS) 57
TABLE 14 SOIL WETTING AGENTS MARKET SIZE, BY END-USE PRODUCT,
2013–2020 (USD THOUSAND) 60
TABLE 15 SOIL WETTING AGENTS MARKET SIZE, BY END-USE PRODUCT, 2013–2020 (TONS) 60
TABLE 16 CROP PROTECTION PRODUCTS: SOIL WETTING AGENTS MARKET SIZE, BY REGION, 2013–2020 (USD THOUSAND) 61
TABLE 17 CROP PROTECTION PRODUCTS: SOIL WETTING AGENTS MARKET SIZE, BY REGION, 2013–2020 (TONS) 62
TABLE 18 CROP PROTECTION PRODUCTS: SOIL WETTING AGENTS MARKET SIZE, BY END-USE PRODUCT, 2013–2020 (USD THOUSAND) 62
TABLE 19 FERTILIZERS: SOIL WETTING AGENTS MARKET SIZE, BY REGION,
2013–2020 (USD THOUSAND) 63
TABLE 20 FERTILIZERS: SOIL WETTING AGENTS MARKET SIZE, BY REGION,
2013–2020 (TONS) 64
TABLE 21 FERTILIZERS: SOIL WETTING AGENTS MARKET SIZE, BY END-USE PRODUCT, 2013–2020 (USD THOUSAND) 64
TABLE 22 SOIL WETTING AGENTS MARKET SIZE, BY REGION, 2013–2020 (USD THOUSAND) 67
TABLE 23 SOIL WETTING AGENTS MARKET SIZE, BY REGION, 2013–2020 (TONS) 67
TABLE 24 NORTH AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY COUNTRY,
2013–2020 (USD THOUSAND) 69
TABLE 25 NORTH AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY FORM,
2013–2020 (USD THOUSAND) 69
TABLE 26 NORTH AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY FORM,
2013–2020 (TONS) 69
TABLE 27 NORTH AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 70
TABLE 28 NORTH AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (TONS) 70
TABLE 29 NORTH AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY END-USE PRODUCT, 2013–2020 (USD THOUSAND) 70
TABLE 30 U.S.: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 71
TABLE 31 CANADA: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 72
TABLE 32 MEXICO: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 72
TABLE 33 EUROPE: SOIL WETTING AGENTS MARKET SIZE, BY COUNTRY,
2013–2020 (USD THOUSAND) 74
TABLE 34 EUROPE: SOIL WETTING AGENTS MARKET SIZE, BY FORM,
2013–2020 (USD THOUSAND) 74
TABLE 35 EUROPE: SOIL WETTING AGENTS MARKET SIZE, BY FORM, 2013–2020 (TONS) 75
TABLE 36 EUROPE: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 75
TABLE 37 EUROPE: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (TONS) 75
TABLE 38 EUROPE: SOIL WETTING AGENTS MARKET SIZE, BY END-USE PRODUCT,
2013–2020 (USD THOUSAND) 76
TABLE 39 U.K.: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 76
TABLE 40 GERMANY: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 77
TABLE 41 THE NETHERLANDS: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION, 2013–2020 (USD THOUSAND) 77
TABLE 42 ITALY: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 78
TABLE 43 FRANCE: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 78
TABLE 44 SPAIN: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 79
TABLE 45 REST OF EUROPE: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 79
TABLE 46 ASIA-PACIFIC: SOIL WETTING AGENTS MARKET SIZE, BY COUNTRY,
2013–2020 (USD THOUSAND) 81
TABLE 47 ASIA-PACIFIC: SOIL WETTING AGENTS MARKET SIZE, BY FORM,
2013–2020 (USD THOUSAND) 81
TABLE 48 ASIA-PACIFIC: SOIL WETTING AGENTS MARKET SIZE, BY FORM,
2013–2020 (TONS) 82
TABLE 49 ASIA-PACIFIC: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 82
TABLE 50 ASIA-PACIFIC: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (TONS) 82
TABLE 51 ASIA-PACIFIC: SOIL WETTING AGENTS MARKET SIZE, BY END-USE PRODUCT, 2013–2020 (USD THOUSAND) 83
TABLE 52 AUSTRALIA-NEW ZEALAND: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION, 2013–2020 (USD THOUSAND) 83
TABLE 53 JAPAN: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 84
TABLE 54 CHINA: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 84
TABLE 55 INDIA: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 85
TABLE 56 REST OF ASIA-PACIFIC: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION, 2013–2020 (USD THOUSAND) 85
TABLE 57 LATIN AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY COUNTRY,
2013–2020 (USD THOUSAND) 86
TABLE 58 LATIN AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY FORM,
2013–2020 (USD THOUSAND) 86
TABLE 59 LATIN AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY FORM,
2013–2020 (TONS) 87
TABLE 60 LATIN AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 87
TABLE 61 LATIN AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (TONS) 87
TABLE 62 LATIN AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY END-USE PRODUCT, 2013–2020 (USD THOUSAND) 88
TABLE 63 BRAZIL: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 88
TABLE 64 ARGENTINA: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 89
TABLE 65 REST OF LATIN AMERICA: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION, 2013–2020 (USD THOUSAND) 89
TABLE 66 ROW: SOIL WETTING AGENTS MARKET SIZE, BY REGION,
2013–2020 (USD THOUSAND) 90
TABLE 67 ROW: SOIL WETTING AGENTS MARKET SIZE, BY FORM,
2013–2020 (USD THOUSAND) 90
TABLE 68 ROW: SOIL WETTING AGENTS MARKET SIZE, BY FORM, 2013–2020 (TONS) 91
TABLE 69 ROW: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 91
TABLE 70 ROW: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION, 2013–2020 (TONS) 91
TABLE 71 ROW: SOIL WETTING AGENTS MARKET SIZE, BY END-USE PRODUCT,
2013–2020 (USD THOUSAND) 92
TABLE 72 MIDDLE-EAST: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 92
TABLE 73 AFRICA: SOIL WETTING AGENTS MARKET SIZE, BY APPLICATION,
2013–2020 (USD THOUSAND) 93
TABLE 74 ACQUISITIONS, 2010-2015 97
TABLE 75 EXPANSIONS & INVESTMENTS, 2010-2015 98
TABLE 76 AGREEMENTS, PARTNERSHIPS & COLLABORATIONS, 2010-2015 99
“
“LIST OF FIGURES
FIGURE 1 MARKET SEGMENTATION: SOIL WETTING AGENTS 15
FIGURE 2 RESEARCH DESIGN : SOIL WETTING AGENTS MARKET 17
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 24
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 24
FIGURE 5 DATA TRIANGULATION METHODOLOGY 25
FIGURE 6 ASSUMPTIONS OF THE RESEARCH STUDY 26
FIGURE 7 LIMITATIONS OF THE RESEARCH STUDY 26
FIGURE 8 LIQUID SOIL WETTING AGENTS TO DOMINATE THE MARKET IN TERMS OF VOLUME (TONS) FROM 2015 TO 2020 27
FIGURE 9 CROP PROTECTION PRODUCTS TO DOMINATE THE MARKET IN TERMS OF VALUE FROM 2015 TO 2020 28
FIGURE 10 TURF CARE APPLICATION SEGMENT TO DOMINATE THE SOIL WETTING AGENTS MARKET IN TERMS OF VALUE FROM 2015 TO 2020 29
FIGURE 11 NORTH AMERICA CAPTURED THE HIGHEST MARKET SHARE FOR SOIL WETTING AGENTS IN 2014 30
FIGURE 12 EMERGING ECONOMIES OFFER ATTRACTIVE OPPORTUNITIES IN THE SOIL WETTING AGENTS MARKET 31
FIGURE 13 GRANULAR SEGMENT IN THE SOIL WETTING AGENTS MARKET TO GROW AT THE HIGHEST CAGR FROM 2015 TO 2020 32
FIGURE 14 ARGENTINA IS PROJECTED TO BE FASTEST-GROWING COUNTRY-LEVEL MARKET FOR SOIL WETTING AGENTS FROM 2015 TO 2020 34
FIGURE 15 EMERGING ASIAN AND LATIN AMERICAN ECONOMIES TO GROW FASTER THAN DEVELOPED MARKETS 35
FIGURE 16 LIQUID SEGMENT TO DOMINATE THE GLOBAL SOIL WETTING AGENTS MARKET, FOLLOWED BY GRANULAR IN 2015 36
FIGURE 17 SOIL WETTING AGENTS MARKET IN ASIA-PACIFIC AND LATIN AMERICA TO ENTER THE EXPONENTIAL GROWTH PHASE BY 2020 37
FIGURE 18 EVOLUTION OF SOIL WETTING AGENTS (1950-2000) 40
FIGURE 19 BY FORM 40
FIGURE 20 BY APPLICATION 41
FIGURE 21 BY END-USE PRODUCT 41
FIGURE 22 LIQUID SEGMENT TO DOMINATE THE SOIL WETTING AGENTS MARKET IN 2015 47
FIGURE 23 NORTH AMERICA TO DOMINATE THE LIQUID SEGMENT OF SOIL WETTING AGENTS MARKET IN 2015 49
FIGURE 24 TURF CARE SEGMENT TO DOMINATE THE SOIL WETTING AGENTS MARKET IN 2015 53
FIGURE 25 NORTH AMERICA TO DOMINATE THE TURF CARE SEGMENT IN 2015 55
FIGURE 26 CROP PROTECTION PRODUCTS SEGMENT TO DOMINATE THE SOIL WETTING AGENTS MARKET IN 2015 59
FIGURE 27 NORTH AMERICA TO DOMINATE THE CROP-PROTECTION PRODUCTS SEGMENT OF SOIL WETTING AGENTS MARKET IN 2015 61
FIGURE 28 GEOGRAPHIC SNAPSHOT (2015-2020): RAPIDLY GROWING MARKETS ARE EMERGING AS NEW HOT SPOTS 66
FIGURE 29 NORTH AMERICA SOIL WETTING AGENTS MARKET: SNAPSHOT 68
FIGURE 30 EUROPE SOIL WETTING AGENTS MARKET: A SNAPSHOT 73
FIGURE 31 ASIA-PACIFIC SOIL WETTING AGENTS MARKET: A SNAPSHOT 80
FIGURE 32 KEY COMPANIES PREFERRED EXPANSIONS & INVESTMENTS AND ACQUISITIONS AS THEIR KEY GROWTH STRATEGIES FROM 2010 TO 2015 94
FIGURE 33 KEY PLAYERS EXTENSIVELY ADOPTED ACQUISITIONS STRATEGY TO FUEL GROWTH OF SOIL WETTING AGENTS MARKET FROM 2010 TO 2015 95
FIGURE 34 ACQUISITIONS : THE KEY STRATEGY, 2010–2015 96
FIGURE 35 ANNUAL DEVELOPMENTS IN THE GLOBAL SOIL WETTING AGENTS MARKET,
2010-2015 96
FIGURE 36 GEOGRAPHICAL REVENUE MIX OF TOP FIVE MARKET PLAYERS 100
FIGURE 37 BASF SE: COMPANY SNAPSHOT 101
FIGURE 38 BASF SE: SWOT ANALYSIS 103
FIGURE 39 WILBUR-ELLIS COMPANY: SWOT ANALYSIS 106
FIGURE 40 SEASOL INTERNATIONAL PTY. LTD. : SWOT ANALYSIS 110
FIGURE 41 NUFARM LIMITED: COMPANY SNAPSHOT 111
FIGURE 42 NUFARM LIMITED: SWOT ANALYSIS 113
FIGURE 43 BRETT-YOUNG SEEDS LIMITED: SWOT ANALYSIS 115
“