Soft Drink Concentrates Market by Application [Carbonated (Cola & Non-cola), & Non-carbonated (Orange, Apple, Mixed, Grape, Pineapple, Grapefruit, Mango), End Use (Mass Merchandise, Food Service, Fountain Machine) & by Region – Global Trends & Forecast to 2019

“Soft drink concentrates are mostly used in the beverage industry. They are concentrated by removing water, due to which transportation, shipping, and warehousing becomes easier and less expensive. This report provides a comprehensive analysis of the soft drink concentrates market. The non-carbonated concentrates studied include various flavours such as orange, apple, mixed, grape, pineapple, grapefruit, and mango. This research report categorizes the global market for soft drink concentrates based on applications, end use, and geography.
The soft drink concentrates market is led by Europe, followed by North America. The U.S. soft drink concentrates market not only dominates in North America, but also in the global market. The Asia-Pacific region is projected to be the fastest-growing market globally, from 2014 to 2019. Brazil is the major market in the Latin America region, owing to the increasing population and increasing expenditure on healthy products.
The soft drink concentrates market is projected to reach $34,761.36 million by 2019. Manufacturers well aware of the emerging soft drink concentrates market. As the market is projected to demonstrate continued growth in both, developed and developing regions, the report analyses the market in the prominent regions of the world.
There are different growth strategies adopted by various market players, which are analysed in the report. Acquisitions were the most preferred growth strategy in the soft drink concentrates market. The purpose of adopting this strategy is that it results in enhanced geographic presence and clientele. Major players such as PepsiCo Inc. (U.S.) and The Coca-Cola Company (U.S.) collectively accounted for more than half of the global soft drink concentrates market and are focusing on strengthening their product range. The other major players in the market are Dr Pepper Snapple Group, Inc. (U.S.), Monster Beverage Corporation (U.S.), Cott Corporation (Canada), Dohler Group (Germany), Royal Cosun (The Netherlands), David Berryman Limited (U.K.) Big Red Inc. (U.S.), and Royal Crown Cola Company (U.S.).
”

“TABLE OF CONTENTS

1 INTRODUCTION 17
1.1 OBJECTIVES OF THE STUDY 17
1.2 MARKET DEFINITION 17
1.3 STUDY SCOPE 17
1.3.1 SOFT DRINK CONCENTRATES MARKET, BY APPLICATION 18
1.3.2 SOFT DRINK CONCENTRATES MARKET, BY FLAVOR 18
1.3.3 SOFT DRINK CONCENTRATES MARKET, BY END USE 19
1.3.4 SOFT DRINK CONCENTRATES MARKET, BY REGION 19
1.3.5 YEARS CONSIDERED IN THE REPORT 19
1.4 CURRENCY 19
1.5 LIMITATIONS 20
1.6 STAKEHOLDERS 20
2 RESEARCH METHODOLOGY 21
2.1 RESEARCH DATA 21
2.1.1 SECONDARY DATA 22
2.1.2 PRIMARY DATA 23
2.1.2.1 Breakdown of primaries 24
2.2 FACTOR ANALYSIS 24
2.2.1 INTRODUCTION 24
2.2.2 DEMAND-SIDE ANALYSIS 25
2.2.2.1 Growth in gdp 25
2.2.2.2 Increased food product demand of continuously growing population 26
2.2.3 SUPPLY-SIDE ANALYSIS 26
2.2.3.1 Increasing fruit production & processing 27
2.2.3.2 Change in global consumer spending 27
2.2.3.3 Increasing global per capita income 27
2.3 MARKET SIZE ESTIMATION 27
2.3.1 BOTTOM-UP APPROACH 27
2.3.2 TOP-DOWN APPROACH 29
2.4 MARKET BREAKDOWN & DATA TRIANGULATION 30
2.5 RESEARCH ASSUMPTIONS & LIMITATIONS 31
2.5.1 ASSUMPTIONS 31
2.5.2 LIMITATIONS 31
3 EXECUTIVE SUMMARY 32

4 PREMIUM INSIGHTS 36
4.1 EXTENSIVE MARKET OPPORTUNITIES IN SOFT DRINK CONCENTRATES MARKET 36
4.2 NON-CARBONATED CONCENTRATES MARKET, FLAVOR SEGMENTS ($MILLION) 37
4.3 ASIA-PACIFIC: THE FASTEST GROWING MARKET FOR SOFT DRINK CONCENTRATE 38
4.4 SOFT DRINK CONCENTRATES MARKET SHARE, BY COUNTRY, 2013 39
4.5 PRODUCT GROWTH MATRIX 40
4.6 LIFE CYCLE ANALYSIS, BY REGION 41
5 MARKET OVERVIEW 42
5.1 INTRODUCTION 43
5.2 EVOLUTION 44
5.3 MARKET SEGMENTATION 45
5.3.1 SOFT DRINK CONCENTRATES MARKET, BY APPLICATION 45
5.3.2 NON-CARBONATED SOFT DRINK CONCENTRATES MARKET, BY FLAVOR 45
5.3.3 SOFT DRINK CONCENTRATES MARKET, BY END USE 46
5.3.4 SOFT DRINK CONCENTRATES MARKET, BY REGION 46
5.4 MARKET DYNAMICS 47
5.4.1 DRIVERS 47
5.4.1.1 Rising global population & increasing demand for healthy food 47
5.4.1.2 Economic potential of fruit concentrates due to increased fruit production in the market 48
5.4.1.3 Improvement in operational efficiency 49
5.4.2 RESTRAINT 49
5.4.2.1 Increase in demand for NFC juices 49
5.4.3 OPPORTUNITY 50
5.4.3.1 Increasing disposable income in emerging markets 50
5.4.4 CHALLENGE 50
5.4.4.1 Hazard prevention 50
6 INDUSTRY TRENDS 51
6.1 INTRODUCTION 51
6.2 SUPPLY CHAIN ANALYSIS 51
6.3 INDUSTRY INSIGHTS 52
6.3.1 FDA, EFSA & CODEX 52
6.3.2 CODEX ALIMENTARIUS 53
6.4 PORTER’S FIVE FORCES ANALYSIS 53
6.4.1 INTENSITY OF COMPETITIVE RIVALRY 54
6.4.2 BARGAINING POWER OF SUPPLIERS 54
6.4.3 BARGAINING POWER OF BUYERS 54
6.4.4 THREAT FROM NEW ENTRANTS 55
6.4.5 THREAT OF SUBSTITUTES 55

6.5 STRATEGIC BENCHMARKING 55
6.5.1 MARKET EXPANSION THROUGH ACQUISITIONS 55
7 REGULATIONS IN THE SOFT DRINK CONCENTRATES MARKET 57
7.1 INTRODUCTION 57
7.2 SOFT DRINK TAX REGULATIONS 57
7.2.1 SOFT DRINK TAX 57
7.2.2 EXEMPTIONS 57
7.3 FSSAI REGULATIONS 58
7.3.1 USE OF LAKE COLORS AS COLORANT IN FOODS 58
7.3.2 USE OF PERMITTED SYNTHETIC FOOD COLORS PROHIBITED 58
7.3.3 RESTRICTION ON USE & SALE OF ARTIFICIAL SWEETENERS 58
7.4 USDA – CFR (CODE OF FEDERAL REGULATIONS) 59
7.4.1 ENFORCING THE CFR REGULATIONS 59
7.5 REGULATIONS IN DIFFERENT REGIONS 61
7.5.1 MAIN EUROPEAN REGULATIONS 61
7.5.2 FIAP (FOOD IMPROVEMENT AGENTS PACKAGE) REGULATIONS 62
7.6 LEGISLATION & CONSUMER DEMAND 62
8 SOFT DRINKS CONCENTRATES MARKET, BY APPLICATION 63
8.1 INTRODUCTION 64
8.2 CARBONATED 65
8.2.1 CARBONATED SEGMENT HOLDS MAXIMUM SHARE IN THE SOFT DRINK CONCENTRATES MARKET 65
8.3 NON-CARBONATED 67
9 SOFT DRINKS CONCENTRATES MARKET, BY FLAVOR 69
9.1 INTRODUCTION 70
9.2 CARBONATED SOFT DRINK CONCENTRATES 70
9.2.1 COLA 71
9.2.2 NON-COLA 72
9.3 NON-CARBONATED SOFT DRINK CONCENTRATES 73
9.3.1 ORANGE 75
9.3.2 APPLE 76
9.3.3 MIXED FRUIT 77
9.3.4 GRAPES 79
9.3.5 PINEAPPLE 80
9.3.6 GRAPEFRUIT 81
9.3.7 MANGO 82
9.3.8 OTHERS 83

10 SOFT DRINKS CONCENTRATES MARKET, BY END USE 85
10.1 INTRODUCTION 86
10.2 MASS MERCHANDISE 87
10.3 FOOD SERVICE 88
10.4 FOUNTAIN MACHINE 89
10.5 OTHERS 90
11 SOFT DRINK CONCENTRATES MARKET, BY REGION 91
11.1 INTRODUCTION 92
11.2 PEST ANALYSIS 93
11.2.1 POLITICAL FACTORS 93
11.2.1.1 Mandatory nutrition labeling 93
11.2.1.2 Rising middle class population with high purchasing power 94
11.2.2 ECONOMIC FACTORS 94
11.2.3 SOCIAL FACTORS 94
11.2.3.1 Human health concerns 94
11.2.4 TECHNOLOGICAL FACTORS 94
11.2.4.1 R&d 94
11.3 NORTH AMERICA 95
11.3.1 U.S. 99
11.3.2 MEXICO 100
11.3.3 CANADA 101
11.4 EUROPE 102
11.4.1 U.K. 109
11.4.2 GERMANY 109
11.4.3 FRANCE 110
11.4.4 ITALY 111
11.4.5 SPAIN 111
11.4.6 THE NETHERLANDS 112
11.4.7 GREECE 112
11.4.8 RUSSIA 113
11.4.9 POLAND 113
11.4.10 REST OF EUROPE 114
11.5 ASIA-PACIFIC 115
11.5.1 CHINA 121
11.5.2 INDONESIA 122
11.5.3 JAPAN 123
11.5.4 INDIA 123
11.5.5 THAILAND 124
11.5.6 AUSTRALIA 124
11.5.7 REST OF ASIA-PACIFIC 125

11.6 LATIN AMERICA 126
11.6.1 BRAZIL 130
11.6.2 ARGENTINA 131
11.6.3 REST OF LATIN AMERICA 131
11.7 ROW 132
11.7.1 AFRICAN COUNTRIES 136
11.7.2 OTHERS IN ROW 136
12 COMPETITIVE LANDSCAPE 137
12.1 OVERVIEW 137
12.2 TOP THREE COMPANIES WITH THEIR RESPECTIVE MARKET SHARE 138
12.3 SOFT DRINK CONCENTRATES MARKET SHARE(DEVELOPMENTS), BY COMPANY, 2009-2015 138
12.4 COMPETITIVE SITUATION & TRENDS 139
12.5 EXPANSIONS & MERGERS 141
12.6 NEW PRODUCT LAUNCHES 141
12.7 ACQUISITIONS 142
12.8 AGREEMENTS, JOINT VENTURES & PARTNERSHIPS 144
13 COMPANY PROFILES 146
(Company at a Glance, Recent Financials, Products & Services, Strategies & Insights, & Recent Developments)*
13.1 INTRODUCTION 146
13.2 PEPSICO, INC. 147
13.3 THE COCA-COLA COMPANY 151
13.4 DR PEPPER SNAPPLE GROUP, INC. 155
13.5 MONSTER BEVERAGE CORPORATION 159
13.6 COTT CORPORATION 162
13.7 DOHLER GROUP 165
13.8 ROYAL COSUN 167
13.9 DAVID BERRYMAN LIMITED 170
13.10 BIG RED INC. 172
13.11 ROYAL CROWN COLA COMPANY, INC. 174
*Details on company at a glance, recent financials, products & services, strategies & insights, & recent developments might not be captured in case of unlisted companies.

14 APPENDIX 175
14.1 INSIGHTS OF INDUSTRY EXPERTS 175
14.2 DISCUSSION GUIDE 176
14.3 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 179
14.4 AVAILABLE CUSTOMIZATIONS 179
14.5 RELATED REPORTS 180
“
“LIST OF TABLES

TABLE 1 IMPACT OF KEY DRIVERS ON THE SOFT DRINK CONCENTRATES MARKET 49
TABLE 2 IMPACT OF RESTRAINING FACTOR ON SOFT DRINK CONCENTRATES MARKET 50
TABLE 3 INCREASING DISPOSABLE INCOME IN EMERGING MARKETS TO BOOST SOFT DRINK CONCENTRATES MARKET 50
TABLE 4 PREVENTING ACCIDENTS/INJURIES IS THE MAJOR CHALLENGE 50
TABLE 5 MAXIMUM LIMIT OF USING ARTIFICIAL SWEETENERS IN SOFT DRINK CONCENTRATES 59
TABLE 6 MINIMUM BRIX LEVEL OF PERCENTAGE OF JUICE FROM CONCENTRATE 59
TABLE 7 SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 65
TABLE 8 CARBONATED SOFT DRINKS CONCENTRATE MARKET SIZE, BY REGION, 
2012-2019 ($MILLION) 66
TABLE 9 NON-CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 
2012-2019 ($MILLION) 68
TABLE 10 CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, BY FLAVOR, 
2012-2019 ($MILLION) 71
TABLE 11 COLA CONCENTRATE FOR CARBONATED SOFT DRINKS MARKET SIZE, BY REGION, 2012 – 2019 ($MILLION) 71
TABLE 12 NON-COLA CONCENTRATE FOR CARBONATED SOFT DRINKS MARKET SIZE, 
BY REGION, 2012 – 2019 ($MILLION) 72
TABLE 13 SOFT DRINK CONCENTRATES MARKET SIZE, BY FLAVOR, 2012-2019 ($MILLION) 74
TABLE 14 ORANGE SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 
2012-2019 ($MILLION) 75
TABLE 15 APPLE SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 
2012-2019 ($MILLION) 76
TABLE 16 MIXED FRUIT SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 
2012-2019 ($MILLION) 78
TABLE 17 GRAPE SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 
2012-2019 ($MILLION) 79
TABLE 18 PINEAPPLE SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 
2012-2019($MILLION) 80
TABLE 19 GRAPEFRUIT SOFT DRINKS CONCENTRATE MARKET SIZE, BY REGION, 
2012-2019($MILLION) 81
TABLE 20 MANGO SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 
2012-2019 ($MILLION) 83
TABLE 21 OTHER SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 
2012-2019 ($MILLION) 84
TABLE 22 SOFT DRINK CONCENTRATES MARKET SIZE, BY END USE, 2012-2019 ($MILLION) 87
TABLE 23 MASS MERCHANDISE IN SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 87
TABLE 24 FOOD SERVICES IN SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 
2012-2019 ($MILLION) 88
TABLE 25 FOUNTAIN MACHINES IN SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 89

TABLE 26 OTHERS IN SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 
2012-2019 ($MILLION) 90
TABLE 27 SOFT DRINK CONCENTRATES MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 93
TABLE 28 NORTH AMERICA: SOFT DRINK CONCENTRATES MARKET SIZE, BY COUNTRY, 
2012–2019 ($MILLION) 96
TABLE 29 NORTH AMERICA: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 2012–2019 ($MILLION) 96
TABLE 30 NORTH AMERICA: CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, 
BY COUNTRY, 2012–2019 ($MILLION) 97
TABLE 31 NORTH AMERICA: CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, 
BY FLAVOR, 2012 – 2019 ($MILLION) 97
TABLE 32 NORTH AMERICA: NON-CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, BY COUNTRY, 2012–2019 ($MILLION) 98
TABLE 33 NORTH AMERICA: NON-CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, BY FLAVOR, 2012–2019 ($MILLION) 98
TABLE 34 NORTH AMERICA: SOFT DRINK CONCENTRATES MARKET SIZE, BY END USE, 
2012-2019 ($MILLION) 99
TABLE 35 U.S.: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012–2019 ($MILLION) 100
TABLE 36 MEXICO: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012–2019 ($MILLION) 100
TABLE 37 CANADA: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012–2019 ($MILLION) 101
TABLE 38 EUROPE: SOFT DRINK CONCENTRATES MARKET SIZE, BY COUNTRY, 
2012–2019 ($MILLION) 104
TABLE 39 EUROPE: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 105
TABLE 40 EUROPE: CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, BY COUNTRY, 2012–2019 ($MILLION) 106
TABLE 41 EUROPE: CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, BY FLAVOR, 2012 – 2019 ($MILLION) 106
TABLE 42 EUROPE: NON-CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, 
BY COUNTRY, 2012–2019 ($MILLION) 107
TABLE 43 EUROPE: NON-CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, 
BY FLAVOR, 2012-2019 ($MILLION) 108
TABLE 44 EUROPE: SOFT DRINK CONCENTRATES MARKET SIZE, BY END USE, 
2012-2019 ($MILLION) 108
TABLE 45 U.K.: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 109
TABLE 46 GERMANY: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 110
TABLE 47 FRANCE: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 110
TABLE 48 ITALY: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 111
TABLE 49 SPAIN: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 111
TABLE 50 THE NETHERLANDS: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 2012-2019 ($MILLION) 112

TABLE 51 GREECE: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 112
TABLE 52 RUSSIA: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 113
TABLE 53 POLAND: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 114
TABLE 54 REST OF EUROPE: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 2012-2019 ($MILLION) 114
TABLE 55 ASIA-PACIFIC: SOFT DRINK CONCENTRATES MARKET SIZE, BY COUNTRY, 
2012–2019 ($MILLION) 116
TABLE 56 ASIA-PACIFIC: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012–2019 ($MILLION) 117
TABLE 57 ASIA-PACIFIC: CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, 
BY COUNTRY, 2012–2019 ($MILLION) 118
TABLE 58 ASIA-PACIFIC: CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, 
BY FLAVOR, 2012 – 2019 ($MILLION) 118
TABLE 59 ASIA-PACIFIC: NON-CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, 
BY COUNTRY, 2012–2019 ($MILLION) 119
TABLE 60 ASIA-PACIFIC: NON-CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, 
BY FLAVOR, 2012–2019 ($MILLION) 120
TABLE 61 ASIA-PACIFIC: SOFT DRINK CONCENTRATES MARKET SIZE, BY END USE, 
2012-2019 ($MILLION) 121
TABLE 62 CHINA: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012–2019 ($MILLION) 122
TABLE 63 INDONESIA: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012–2019 ($MILLION) 122
TABLE 64 JAPAN: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012–2019 ($MILLION) 123
TABLE 65 INDIA: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012–2019 ($MILLION) 123
TABLE 66 THAILAND: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012–2019 ($MILLION) 124
TABLE 67 AUSTRALIA: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012–2019 ($MILLION) 125
TABLE 68 REST OF ASIA-PACIFIC: SOFT DRINK CONCENTRATES MARKET SIZE, 
BY APPLICATION, 2012–2019 ($MILLION) 125
TABLE 69 LATIN AMERICA: SOFT DRINK CONCENTRATES MARKET SIZE, BY COUNTRY, 
2012-2019 ($MILLION) 126
TABLE 70 LATIN AMERICA: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 2012-2019 ($MILLION) 127
TABLE 71 LATIN AMERICA: CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, 
BY COUNTRY, 2012-2019 ($MILLION) 127
TABLE 72 LATIN AMERICA: CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE 
BY FLAVOR, 2012 – 2019 ($MILLION) 128
TABLE 73 LATIN AMERICA: NON-CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, 
BY COUNTRY, 2012-2019 ($MILLION) 128
TABLE 74 LATIN AMERICA: SOFT DRINK CONCENTRATES MARKET SIZE, BY FLAVOR, 
2012-2019 ($MILLION) 129
TABLE 75 LATIN AMERICA: SOFT DRINK CONCENTRATES MARKET SIZE, BY END USE, 
2012-2019 ($MILLION) 130

TABLE 76 BRAZIL: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 130
TABLE 77 ARGENTINA: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 131
TABLE 78 REST OF LATIN AMERICA: SOFT DRINK CONCENTRATES MARKET SIZE, 
BY APPLICATION, 2012-2019 ($MILLION) 131
TABLE 79 ROW: SOFT DRINK CONCENTRATES MARKET SIZE, BY COUNTRY, 
2012-2019 ($MILLION) 132
TABLE 80 ROW: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 
2012-2019 ($MILLION) 133
TABLE 81 ROW: CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, BY COUNTRY, 2012-2019 ($MILLION) 133
TABLE 82 ROW: CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, BY FLAVOR, 
2012 – 2019 ($MILLION) 134
TABLE 83 ROW: NON-CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, BY COUNTRY, 2012-2019 ($MILLION) 134
TABLE 84 ROW: NON-CARBONATED SOFT DRINK CONCENTRATES MARKET SIZE, BY FLAVOR, 2012-2019 ($MILLION) 135
TABLE 85 ROW: SOFT DRINK CONCENTRATES MARKET SIZE, BY END USE, 
2012-2019 ($MILLION) 135
TABLE 86 AFRICAN COUNTRIES: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 2012-2019 ($MILLION) 136
TABLE 87 OTHERS IN ROW: SOFT DRINK CONCENTRATES MARKET SIZE, BY APPLICATION, 2012-2019 ($MILLION) 136
TABLE 88 EXPANSIONS & MERGERS, 2014-2015 141
TABLE 89 NEW PRODUCT LAUNCHES, 2011-2013 141
TABLE 90 ACQUISITIONS, 2010-2014 142
TABLE 91 AGREEMENTS, JOINT VENTURES & PARTNERSHIPS, 2012-2014 144
“
“LIST OF FIGURES

FIGURE 1 SOFT DRINK CONCENTRATES MARKET 18
FIGURE 2 SOFT DRINK CONCENTRATES MARKET RESEARCH DESIGN 21
FIGURE 3 KEY DATA FROM SECONDARY SOURCES 22
FIGURE 4 KEY DATA FROM PRIMARY SOURCES 23
FIGURE 5 BREAKDOWN OF PRIMARY INTERVIEWS: BY REGION, DESIGNATION, 
& COMPANY TYPE 24
FIGURE 6 TOP 5 ECONOMIES BASED ON GDP ARE U.S., CHINA, INDIA, JAPAN, & GERMANY 25
FIGURE 7 GLOBAL POPULATION PROJECTED TO REACH ~9.5 BILLION BY 2050 26
FIGURE 8 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 28
FIGURE 9 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 29
FIGURE 10 MARKET BREAKDOWN & DATA TRIANGULATION 30
FIGURE 11 ASSUMPTIONS OF THE STUDY 31
FIGURE 12 LIMITATIONS OF THE STUDY 31
FIGURE 13 SOFT DRINK CONCENTRATES MARKET GROWTH TREND (2014 VS. 2019) 32
FIGURE 14 NON-CARBONATED CONCENTRATES: MOST ATTRACTIVE SEGMENT FOR INVESTMENT DURING THE FORECAST PERIOD 33
FIGURE 15 ASIA-PACIFIC MARKET PROJECTED TO REGISTER HIGH GROWTH RATE, 2014–2019 33
FIGURE 16 ORANGE FLAVOR TO DOMINATE THE GLOBAL NON-CARBONATED SOFT DRINK CONCENTRATES MARKET, 2014–2019 34
FIGURE 17 EUROPE HELD MAXIMUM MARKET SHARE IN SOFT DRINK CONCENTRATES 
MARKET, 2013 35
FIGURE 18 STRONG GROWTH POTENTIAL WITH DEMAND FOR HEALTHY FOOD, 
2014–2019 ($MILLION) 36
FIGURE 19 GAINING MARKET SIGNIFICANCE FOR ORANGE & APPLE FLAVOR CONCENTRATES, 2014–2019 ($MILLION) 37
FIGURE 20 GROWTH RATE TO BE HIGH FOR NON-CARBONATED CONCENTRATES IN ASIA-PACIFIC FROM 2014 TO 2019 38
FIGURE 21 MAXIMUM CONSUMPTION IN U.S. & MEXICO, 2013 39
FIGURE 22 NON-CARBONATED SEGMENT OF SOFT DRINK CONCENTRATES PROJECTED 
TO BENEFIT THE MARKET FROM 2014 TO 2019 40
FIGURE 23 ASIA-PACIFIC SHOWCASES STRONG GROWTH POTENTIAL DURING THE FORECAST PERIOD 41
FIGURE 24 SOFT DRINK CONCENTRATES MARKET EVOLUTION 44
FIGURE 25 SOFT DRINK CONCENTRATES MARKET, BY APPLICATION 45
FIGURE 26 NON-CARBONATED SOFT DRINK CONCENTRATES MARKET, BY FLAVOR 45
FIGURE 27 SOFT DRINK CONCENTRATES MARKET, BY REGION 46
FIGURE 28 RISING DEMAND FOR HEALTHY FOOD AROUND THE GLOBE DRIVES THE SOFT DRINK CONCENTRATES MARKET 47
FIGURE 29 GLOBAL FRUIT PRODUCTION FROM 2009 TO 2013 (MT) 48
FIGURE 30 PORTER’S FIVE FORCES ANALYSIS (2014): QUALITY PRODUCT & COST-EFFECTIVENESS INTENSIFIED INDUSTRIAL RIVALRY 53

FIGURE 31 RECENT DEVELOPMENTS OF MAJOR PLAYERS IN SOFT DRINK CONCENTRATE MARKET 56
FIGURE 32 NON-CARBONATED CONCENTRATE IS EXPECTED TO BE THE FASTEST GROWING SEGMENT IN THE FORECAST PERIOD(2014-2019) 64
FIGURE 33 EUROPE HELD MAXIMUM SHARE IN CARBONATED SOFT DRINK CONCENTRATES SEGMENT IN 2014 66
FIGURE 34 EUROPE DOMINATED THE NON-CARBONATED SOFT DRINK CONCENTRATES SEGMENT IN 2014 67
FIGURE 35 ORANGE FLAVOR SEGMENT IS PROJECTED TO DOMINATE THE NON-CARBONATED SOFT DRINKS MARKET FROM 2014 TO 2019 73
FIGURE 36 ASIA-PACIFIC TO GROW AT HIGHEST CAGR IN ORANGE SOFT DRINK CONCENTRATES MARKET IN 2014, ($MILLION) 75
FIGURE 37 NORTH AMERICA HAD LARGEST SHARE IN APPLE SOFT DRINK CONCENTRATES SEGMENT IN 2014, ($MILLION) 76
FIGURE 38 EUROPE IS EXPECTED TO DOMINATE THE MIXED FRUIT SOFT DRINK CONCENTRATES SEGMENT THROUGHOUT THE FORECAST PERIOD ($MILLION) 77
FIGURE 39 GRAPE SOFT DRINK CONCENTRATES SEGMENT DOMINATED BY EUROPE IN 2014, PROJECTED TO REMAIN THE SAME TILL 2019, ($MILLION) 79
FIGURE 40 EUROPE HELD THE LARGEST SHARE IN PINEAPPLE SOFT DRINK CONCENTRATES SEGMENT IN 2014, ($MILLION) 80
FIGURE 41 NORTH AMERICA DOMINATED THE GRAPEFRUIT SOFT DRINK CONCENTRATES SEGMENT IN 2014, ($MILLION) 81
FIGURE 42 NORTH AMERICA LED THE MANGO SOFT DRINK CONCENTRATES SEGMENT 
IN 2014, ($MILLION) 82
FIGURE 43 ASIA-PACIFIC IS PROJECTED TO BE THE FASTEST GROWING MARKET FOR OTHER SOFT DRINK CONCENTRATES BY 2019, ($MILLION) 83
FIGURE 44 MASS MERCHANDISE SEGMENT IS EXPECTED TO DOMINATE THE SOFT DRINK CONCENTRATES MARKET THROUGHOUT THE FORECAST PERIOD(2014-2019) 86
FIGURE 45 SOFT DRINK CONCENTRATES MARKET IN CHINA SHOWED ROBUST GROWTH RATE IN 2014 92
FIGURE 46 NORTH AMERICA: SOFT DRINK CONCENTRATES MARKET SHARE, BY APPLICATION, 2014-2019 ($MILLION) 95
FIGURE 47 EUROPEAN SOFT DRINK CONCENTRATES MARKET SHARE, BY APPLICATION, 
2014-2019 ($MILLION) 103
FIGURE 48 GERMANY IS EXPECTED TO DOMINATE THE SOFT DRINK CONCENTRATES MARKET IN EUROPE THROUGHOUT THE FORECAST PERIOD(2014-2019) 103
FIGURE 49 SOFT DRINK CONCENTRATES MARKET COMPARISON: CARBONATED & NON-CARBONATED, 2014-2019 ($MILLION) 105
FIGURE 50 CHINA WOULD CONTINUE TO DOMINATE THE SOFT DRINK CONCENTRATES MARKET THROUGHOUT THE FORECAST PERIOD(2014-2019) ($MILLION) 115
FIGURE 51 CARBONATED SOFT DRINKS SEGMENT TO DOMINATE IN ASIA-PACIFIC MARKET, 2014-2019 ($MILLION) 117
FIGURE 52 ORANGE SEGMENT IS EXPECTED TO DOMINATE NON-CARBONATED SOFT DRINK FLAVORS MARKET IN ASIA-PACIFIC FROM 2014 TO 2019 ($MILLION) 120
FIGURE 53 BRAZIL TO DOMINATE SOFT DRINK CONCENTRATES MARKET IN LATIN AMERICA, 2014-2019 ($MILLION) 126
FIGURE 54 ORANGE SEGMENT TO DOMINATE SOFT DRINK CONCENTRATES MARKET, 
IN LATIN AMERICA THROUGHOUT THE FORECAST PERIOD(2014-2019) 129
FIGURE 55 ACQUISITIONS & AGREEMENTS: CURRENT APPROACH OF LEADING SOFT DRINK CONCENTRATE PLAYERS 137

FIGURE 56 THE COCA-COLA COMPANY & DR.PEPPER SNAPPLE GROUP INC. HAS EQUAL MARKET SHARE CONSIDERING THEIR DEVELOPMENTS 138
FIGURE 57 PORTFOLIO STRENGTHENING THROUGH ACQUISITIONS & AGREEMENTS 139
FIGURE 58 AGREEMENTS, JOINT VENTURES & PARTNERSHIPS: PROMINENT STRATEGIES TO MEET GLOBAL DEMAND 140
FIGURE 59 GEOGRAPHICAL REVENUE MIX OF TOP 5 MARKET PLAYERS 146
FIGURE 60 PEPSICO, INC.: COMPANY SNAPSHOT 147
FIGURE 61 PEPSICO, INC.: SWOT ANALYSIS 149
FIGURE 62 THE COCA-COLA COMPANY: COMPANY SNAPSHOT 152
FIGURE 63 THE COCA-COLA COMPANY: SWOT ANALYSIS 154
FIGURE 64 DR PEPPER SNAPPLE GROUP, INC.: COMPANY SNAPSHOT 155
FIGURE 65 DR PEPPER SNAPPLE GROUP, INC.: SWOT ANALYSIS 158
FIGURE 66 MONSTER BEVERAGE CORPORATION: COMPANY SNAPSHOT 159
FIGURE 67 MONSTER BEVERAGE CORPORATION: SWOT ANALYSIS 160
FIGURE 68 COTT CORPORATION: COMPANY SNAPSHOT 162
FIGURE 69 COTT CORPORATION: SWOT ANALYSIS 164
FIGURE 70 DOHLER GROUP: COMPANY SNAPSHOT 165
FIGURE 71 ROYAL COSUN: COMPANY SNAPSHOT 167
FIGURE 72 DAVID BERRYMAN LIMITED: COMPANY SNAPSHOT 170
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