North America is the Global Leader in the Consumption of Hot Melt Adhesives

Date: 2015-08-31

“The absence of VOC content is one of the major advantages of hot melt adhesives that result in increased demand from North America and Europe that are focusing on emission control. Solvent-based adhesives are being replaced by hot melt adhesives due to stringent regulations for environmental concerns led by EPA (Environmental Protection Agency), and REACH (Registration, Evaluation, Authorization and Restriction of Chemicals) in U.S. The VOC Solvents Emissions Directive in Europe is also focused on controlling and reducing the emissions of volatile organic compounds (VOCs).

Hot melt adhesives are defined as adhesives that melt and flow on application of heat and solidifies on cooling to give a strong adhesion. They are applied in a molten state at temperatures that range from 120掳C to 180掳C depending on applications and materials to be bonded.

North America is the global leader in the consumption of hot melt adhesives and this dominance is expected to continue till 2019. China is the key market in Asia-Pacific, consuming around half of the demand for hot melt adhesives, followed by Japan. The market in this region is experiencing increase in hot melt adhesives consumption from packaging, non-woven/ disposables and pressure sensitive industries. China鈥檚 hot melt adhesives market is projected to grow at a CAGR of ~10% in terms of volume from 2014 to 2019. The continuous growth and innovation, along with industry consolidations, are projected to ascertain a bright future for the industry.

Globally, the adhesives market is slowly shifting from the traditional solvent based adhesives towards the use of high-performance products such as reactive hot melts and pressure sensitive hot melt adhesives. Hot melt adhesives are considered as the most reliable technology in end-user industries such as packaging, non-rigid bonding, and the automotive industry. This shift in the adhesive portfolio is mainly attributed to certain benefits that hot melt adhesives offer.

The segmentation by type includes EVA, styrenic block copolymers, polyolefin, polyurethane, polyamide and others. The segmentation by end-user industry includes packaging, non-woven/ disposables, pressure sensitive tapes & labels, construction & furniture, book binding, and others. Further as a part of qualitative analysis, the research provides a comprehensive review of major market drivers, restraints, opportunities, and challenges in the market. It also includes the company profiling and competitive strategies adopted by different market players, including Henkel AG (Germany), The 3M Company (U.S.), H.B. Fuller (U.S.), Sika AG (Switzerland), Dow Corning Company (U.S.)., and others.


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