“The European food and beverages colorants market is estimated to grow at a CAGR of 7.1% from 2014 to 2019. Globally, Europe is one of the most technically advanced regions. The remarkable biotechnological growth in the field of natural colors is driving the European food colors market. These developments have led to the production of better quality and stable food colors in desirable forms. Genetic engineering and advanced molecular biology has enabled the integration of health benefits in different colors and created a hybrid. Techniques such as gas chromatography, spectrometry, colorimeters, and HPLC are widely used to extract, process, and identify natural food colors.
In this report, the European food and beverages colorants market has been segmented by its application in beverages, bakery & confectionery, dairy, and Meat products. The application of food colorants in bakery & confectionery is estimated to grow at the highest CAGR from 2014 to 2019. The report also includes an in-depth analysis of food and beverages colorants market by type, such as Natural and Synthetic.
Germany is the largest food colorants market in Europe with a market share of 20%, followed by France. The U.K. has the highest CAGR for the estimated period. Increase in demand for clean label products and stringent food regulations are driving the European food and beverages colorants market.
Sensient Technologies Corporation (U.S.) has a major share in European food and beverages colorants market. The other firms like Chr. Hansen (Denmark), Naturex SA (France), and FMC Corporation (U.S.) are competing for larger shares of the market in this region. These companies are developing market strategies like mergers and acquisitions, joint ventures, new product developments, and expansions to increase their market share in the European food and beverages colorants market.
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