What Consumers Want: Extended Warranty Insurance

Date: 2015-11
Pages:4
Price:

“Summary
The What Consumers Want: Extended Warranty Insurance dashboard offers data on the current level of take-up of extended warranty as well as the behaviors and channel preferences of customers purchasing policies.

Synopsis
– Use this interactive tool to explore results from a survey of 4,000 consumers, enhancing your analysis of how consumers choose to purchase insurance.
– Focus on specific consumer demographic segments, with the ability to filter results by age, gender, income group, and liquid assets held.

Reasons聽To聽Buy
– What is the take-up of extended warranty insurance and through which channels do consumers across different age and income groups prefer to purchase?
– How prevalent is point-of-sale insurance purchasing within the market for different gadgets?

Key Highlights
The dashboard provides data on the current level of take-up of extended warranty, dealing with the items that cover has been purchased for, how the cover was purchased, and whether consumers have made a claim.”

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