Wealth in Indonesia: HNW Customers

Date: 2015-11

Wealth in Indonesia: HNW Customers analyzes the profile of Indonesian HNW individuals, from their investments to product demand to sources of wealth. This report is based on our 2014 Global Wealth Managers Survey. The results of the survey are accompanied by best-practice case studies on how to target Indonesian HNW individuals where applicable.

– Evaluate product and service demand among Indonesian HNW individuals from discretionary asset management to art advisory services to credit products.
– Analyze the best method to capture new Indonesian HNW clients and how best to maintain communication during the client relationship.
– Interpret the investment portfolios of Indonesian HNW individuals through detailed asset allocation analysis.
– Understand the major sources of HNW wealth in Indonesia.

– How do Indonesian HNW individuals amass their wealth?
– What investments make up a typical Indonesian HNW investment portfolio?
– What wealth management products and services are in demand in Indonesia?
– How often do Indonesian wealth managers contact their clients through email, social media, and face-to-face meetings?
– How do Indonesian HNW individuals compare to their peers in Asia?

Key Highlights
Wealth managers in Indonesia primarily deal with family business owners and first-generation entrepreneurs. Wealth from these segments dominates the market, with very little coming from inheritance or as a result of running major businesses as an independent executive.

Indonesian HNW individuals have strong and growing demand for advisory asset management services. Demand for all planning services (except tax planning) is lower in Indonesia than the regional average, but this trend should reverse in the coming years.”

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