TV Demand is Weaker Than Expected in 2015 3Q

Date: 2015-08

TV demand is weaker than expected, in part negatively impacted by FX. On a more positive note, 4K TV penetration to increase from low single digit in 2014 to the mid-teens in 2015. Panel makers attribute weaker sales in 1H due to the FX impact in Tier 1 markets like Europe and China which saw large currency fluctuations.

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