Sports and Leisure Equipment Retailing in Denmark – Market Summary and Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2020

Date: 2016-04

The retail market for sports and leisure equipment is expected to witness a growth of 1.57% over the forecast period. Per capita spending is on the rise and will produce a CAGR of 1.2% over 2015-2020. In addition, online spending on sports and leisure equipment is predicted to grow at a CAGR of 8.8% during the next five years, driven by increasing consumer preference for the channel. From 21.1% in 2015, the online share of sports and leisure equipment will reach 29.8% by the end of 2020

Key Findings
– Sports equipment was the largest category with 58.3% in retail sales in 2015

– Sales through the online channel are gaining traction, with the channel expected to grow at a CAGR of 8.8% during 2015-2020.

– Specialist retailers dominate the sport and leisure equipment market in Denmark, having accounted for 48.4% of the sales in the segment

“Sports and Leisure Equipment Retailing in Denmark – Market Summary and Forecasts” is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2020.

What else does this report offer?

– A thorough analysis of consumer trends changing economic and population factors

– Both qualitative and quantitative insights and analysis of the shifting sports and leisure equipment retail dynamics for sports equipment and toys and games from 2010 to 2020

– Sales of sports and leisure equipment through the following channels from 2010 to 2020: Other specialist retailers; online; hypermarkets, supermarkets and hard-discounters; department stores; cash and carries and warehouse clubs; Value, variety stores and general merchandise retailers; other general and non-specialist direct retailers; clothing, footwear, accessories and luxury goods specialists; music, video, book, stationery and entertainment software specialists; convenience stores (including Independents) and gas stations

– An overview of key sports and leisure equipment retailers operating across Denmark and their presence across distribution channels

Reasons To Buy
– Gain a comprehensive knowledge on sports and leisure equipment sector in the Denmark retail market and develop a competitive advantage from the start of your supply chain

– Investigate current and forecast behaviour trends in sports and leisure equipment category to identify the best opportunities to exploit

– Analyze the recommended actions to align your marketing strategies with the crucial trends influencing the consumer behavior

– Understand the fastest growing categories including sports equipment and toys and games, with insights on performance across key channels from 2010, with forecasts until 2020

– Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the sports and leisure equipment market

– Analysis of key international and domestic players operating in the sports and leisure equipment market – including store counts and revenues that give you a competitive edge – identify opportunities to improve your market share”


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