Smoking Tobacco in Denmark, 2015

Date: 2015-11

Denmark continues to be an attractive smoking tobacco market within the European Union. Even though the volume sales have been down, the total sales for smoking tobacco occupies the second position accounting for around 600 tons in 2014, a few tons less than the previous year. The production of smoking tobacco has recently been rising and was put at 5,148 tons in 2014. Regarding the volume of imports and exports, figures show an increase in the present year.

Key Findings
– The overall consumption of smoking tobacco in Denmark declined by 2.3% in 2014 in contrast to 2013. This trend is predicted to continue for the following year

– Taking into consideration the overall population, per capita consumption of smoking tobacco has fallen by more than half between 2004 and 2014

– Regarding market segmentation, Fine Cut Tobacco accounts for most of the market over 70% of the consumption followed by Pipe Tobacco, around 30% of the share

– STGD is the main manufacturer in the Danish smoking tobacco for RYO/MYO Tobacco. The second in the market is Mac Baren tobacco and it is followed by Imperial tobacco for the RYO/MYO Tobacco sector

– Approximately 50 wholesalers supply a variety of outlets retailing tobacco products in Denmark, of which there are around 14,000. Grocers retail most tobacco products, and together with co-operatives are thought to account for around half the retail market

“Smoking Tobacco in Denmark” is an analytical report by Canadean which provides extensive and highly detailed current and future market trends in the Danish market.

What else does this report offer?

– Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis and our in-house expertise

– Detailed information such as market shares and recent developments of the manufacturers and leading brands along with company profiles

– Regulations, taxation, retail pricing, smoking habits and the growing health concerns affecting overall production

– Prospects and forecasts of overall sales and consumption for 2014 to 2024

Reasons To Buy
– Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market

– Identify the areas of growth and opportunities, which will aid effective marketing planning

– As consumers’ product demands evolve, the dynamics between different countries also change – favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the Danish marker is key to ensuring maximum future sales

– The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes -prime intelligence for marketers

– Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future”


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