“Pressure sensitive adhesives (PSA) are non-metallic materials used to bond different materials, mainly on their surface, through adhesion and cohesion. Water or heat is not required to apply the adhesive. The adhesives occupy the largest market share in the adhesives business. They are either permanent or removable and can match with a variety of substrates. The major materials used in formulating pressure sensitive adhesives are acrylics, silicone, and rubber. Other formulations include polyurethane, vinyl acetate, epoxy, SBS, and so on. In terms of end-use applications, the major markets for PSA are tapes and labels, while graphics holds a small amount of market share.
Asia-Pacific dominates the PSA market in terms of volume which is expected to continue till 2020. China is the key market in the region, demanding more than half of the total water-based resins, followed by Japan where it is growing steadily. Asia-Pacific countries do not have strict laws and regulations with regards to VOC emissions, and as a result, solvent-based technologies are also growing in these markets. The demand for commodities and appliances in this region is huge and this is the key driving factor for the PSA market in applications such as tapes, labels, graphics, and so on. The automobile industry continues to grow fast in Asia-Pacific markets, such as China and India, which leverages the demand of tapes for automobile applications.
Label is one of the major applications of the waterbased reins market. Labels find wide applications in medical, food packaging, commodities, general purpose products, pharmaceuticals, cosmetics, and so on. Avery Dennison is the market leader for PSA labels business. Labels for beverage packaging are another huge end-use market and the demand is growing in double digits.
This study estimates the market value for PSA and projects the same by 2020. As a part of quantitative analysis, the study segments the market by technology used for the manufacturing of PSA, and applications at country level with the current market estimation and forecast till 2020. The countries covered in the report are China, Japan, India, South Korea, Brazil, Germany, the U.K., France, Italy, U.S., Canada, and Mexico. The segmentation by technology includes water based, solvent based, hot melt, and radiation. The segmentation by applications includes industrial tapes, specialty tapes, medical tapes, labels, graphics, and others. Furthermore as a part of qualitative analysis, the research provides a comprehensive review of major market drivers, restraints, opportunities, burning issues, challenges, and key issues in the market. It also includes the company profiling and competitive strategies adopted by different market players, including 3M (U.S.), Avery Dennison (U.S.), Ashland Inc. (U.S.), H.B. Fuller Co. (U.S.), The Dow Chemical Company (U.S.), Henkel Ag (Germany), Dow Corning (U.S.), Collano Adhesives AG (Switzerland), Novamelt (U.S.), and Bostika S.A.(France).
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