Online Consumer Payments Analytics

Date: 2015-11

The global online consumer payments market continues to grow strongly. In developed countries, online consumer payments continue to grow in volume and are increasingly moving to mobile devices. In developing nations, online commerce growth is more affected by improving access to the internet.

– View the state of the online market in 30 countries, including market size data for mobile commerce from 2009 to 2019.
– Gain an improved understanding of consumer behavior and spending patterns in online commerce.

– How has the online commerce market developed in the last year and what can be expected in the future?
– How important is mobile commerce in the markets in which I operate, and how much can I expect this market to grow?
– What do consumers spend their money on online and how are these spending patterns changing?
– Which payment tools do consumers use to make online payments, and why do they prefer these tools?

Key Highlights
The total amount spent online by consumers in the 30 countries we cover was $1,456bn in 2014, of which 21% was accounted for by US consumers. China is the second-largest market, and Verdict Financial forecasts that the country will overtake the US as the biggest online commerce market in 2015.

Mobile commerce already accounts for a significant proportion of online expenditure in Asia Pacific markets, with Japan, Hong Kong, and Singapore being particularly developed mobile commerce markets.

Payment cards remain the payment tool most heavily used for online commerce, accounting for $482bn of transactions in 2014. However, the growth of alternatives has seen the share of payment cards as a whole (credit, debit, and prepaid) fall. The use of cards dipped below 50% of the total value of online payments in 2012.”


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