Mobile Value Added Services (MVAS) Market Analysis and Forecast (2013 – 2018): Emerging Economies to Provide Double Digit Growth Rates to the Global Market

Date: 2016-01

“Value added service (VAS) is a term used in the telecommunication industry to indicate all non-core services provided to the end consumer. These can include gaming, lifestyle apps, banking etc and previously included SMS, MMS and data access too.

The report describes the Mobile VAS market by application types, modules, geography and device type. High level analysis about the Mobile VAS product costs, strategies, future opportunities along with the business landscape analysis of key market players are focused in the report.

Competitive landscape for each of the product types is highlighted and market players are profiled with attributes of company overview, financial overview, business strategies, product portfolio and recent developments. Market shares of the key players for 2012 are provided. The prominent players profiled in this report are Comverse, Mozat, Tapjoy, Onmobile, Lumata and others.

The report contains the most detailed and in-depth segmentation of the mobile value added services market.”

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