“The fruit & vegetable ingredients market is directly influenced by the growing processed food & beverage industry. The rise in consumption of bakery, confectionery, and dairy products in the developed economies is driving the market for fruit & vegetable ingredients. Busy work schedules demand on-the-go consumption and convenient meals. In addition to this, health and wellness consciousness among consumers, and rise in income levels has boosted the sales of fruit & vegetable ingredients as flavor enhancers and coloring agents. Food safety legislations and health hazards of artificial and synthetic ingredients have helped in educating consumers regarding the benefits offered by fruit & vegetable ingredients in food & beverage products. Thus, the need for natural and healthy ingredients for flavoring, coloring, and texturizing is pressurizing the fruit & vegetable ingredients industry to develop innovative fruit & vegetable-based ingredients for different food & beverage products. In light of the benefits offered by fruits & vegetable-based ingredients, and the increasing demands for natural fruit & vegetable-derived products, governments of various countries are promoting the fruit & vegetable ingredients industry, assisting the manufacturers and suppliers of this industry.
The report provides a detailed analysis of the fruit & vegetable ingredients market, which is segmented into concentrates, paste & puree, NFC, and pieces & powder. The market size for fruit & vegetable ingredients is also analyzed for the key regionsâwhich are North America, Europe, Asia-Pacific, and Rest of the World (RoW). The market is further segmented on the basis of the key countries in these regions.
The European region accounted for the largest share in the market for fruit & vegetable ingredients in 2013, owing to the flourishing beverage market of the region. The market for fruit & vegetable ingredients in the Asia-Pacific region is emerging with substantial opportunities for the dairy and confectionery industries.
The report provides a qualitative analysis of the leading players in the market. It also enumerates the development strategies preferred by these players. The market dynamicsâin terms of market drivers, restraints, opportunities, and challengesâare discussed in detail in the report. Key players profiled in the report include Archer Daniels Midland Company (U.S.), Kerry Group plc (Ireland), AGRANA Group (Austria), DohlerGroup (Germany), SunOpta, Inc. (Canada), and SVZ International B.V. (The Netherlands). Other players include DIANA S.A.S. (France), Olam International Limited (Singapore), Sensient Technologies Corporation (U.S.), and SensoryEffects Ingredient Solutions (U.S.).”
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