Commercial Displays will Drive Digital Signage Market Expected to Reach 23.16 $Billion by 2020

Date: 2016-09-11

Commercial displays will drive the digital signage market expected to reach USD 23.16 billion by 2020, at a CAGR of 5.86% between 2016 and 2020.

The digital signage market is driven by factors such as the growth of commercial displays over consumer displays in digital signage, and cost effectiveness & assured return on investment. In addition, the rising demand of OLED-based displays and improvements in technology offerings & infrastructure expansions across the globe is driving the demand for digital signage systems.

In the terms of geographic, APAC expected to register highest growth rate in the digital signage market during the forecast period. North America is estimated to hold the largest share of the digital signage market in 2016, whereas APAC is expected to register the highest CAGR. The increasing development in commercial, infrastructural, and institutional applications would create demand for digital signage in the APAC region.

Digital signage is a sub segment of signage. Digital signages use technologies such as LCD, LED and Projection to display content such as digital images, video, streaming media, and information. They can be found in public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants, and corporate buildings etc., to provide way finding, exhibitions, marketing and outdoor advertising.

World Digital Signage market share by application as follows:


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Joanna | Executive – International Business and partner Relations
E-mail: | Tel: 001-510-400-8520

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