Consumer Attitudes and Online Retail Dynamics in Australia, 2013–2018

Date: 2015-09
Pages:91
Price:

“• M-commerce is soaring in Australia, with the rise of smartphones and mobile internet penetration.
• Retailers are increasingly offering “Click and Collect” services to fulfill the needs of busy consumer lifestyles
• Pureplay online retailers lose market share to brick and mortar stores as they adopt omni-channel strategies
• Online shoppers prefer overseas online retailers over domestic retailers”

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