Consumer and Market Insights: Savory and Deli Foods Market in China

Date: 2015-10

The Chinese Savory and Deli Foods market is forecast to register higher growth during 2014-2019 compared to 2009-2014. Pies and Savory Appetisers is the leading value category while the Pates category is forecast to register fastest growth during 2014-2019.

Key Findings
– Of the seven categories analyzed, Pies and Savory Appetisers is the leading value category while the Pates category will register fastest growth during 2014-2019

– Hypermarkets and Supermarkets is the leading distribution channel in the Chinese Savory and Deli Foods market

– The use of Bag/Sachet containers is forecast to register higher growth than the other container types used during 2014-2019

– The penetration of private label products in the Chinese Savory and Deli Foods market remains high

– The Chinese Savory and Deli Foods market is dominated by Shuanghui Group across all categories

Canadean’s Consumer and Market Insights report on the Savory and Deli Foods market in China provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

– Market data: Overall market value and volume data with growth analysis for 2014-2019

– Category coverage: Value and growth analysis for Cured Meats, Fermented Meats, Pates, Prepared Salads, Pre-Packed Sandwiches, Savory Baked Goods, Pies and Savory Appetisers with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014

– Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more

– Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal and others; container data for: trays, tubs, foils and others.

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

– Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion”

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