Consumer and Market Insights: Pasta and Noodles Market in South Korea

Date: 2015-10

The Pasta and Noodles market in South Korea will register higher CAGR during 2014-2019 than 2009-2014, supported by increasing GDP Per Capita and a large young population base of South Korean consumers. The market is led by the Dried and Instant Noodles category in both value and volume terms and the Dried Pasta category is forecast to register the fastest growth during 2014-2019.

Key Findings
– The South Korean Pasta and Noodles market grew at a CAGR of 2.8% during 2009-2014 and is forecast to register higher growth at a CAGR of 3.0% during 2014-2019.

– The food price inflation was reported at 2.0% and has resulted in a trading down scenario, where consumers gave higher preference for value products.

– Of all the categories analysed, the Dried and Instant Noodles category is the leading value category accounting for 89.1% market share in 2014.

– Bag/Sachet were the most commonly used container type accounting for 99.8% share and was followed by Box containers with 0.2% share.

Canadean’s Consumer and Market Insights report on the Pasta and Noodles Market in South Korea provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

– Market data: Overall market value and volume data with growth analysis for 2014-2019

– Category coverage: Value and growth analysis for Ambient Noodles, Ambient Pasta, Chilled Noodles, Chilled Pasta, Dried Pasta and Dried and Instant Noodles with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014

– Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more

– Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal and others; container data for: trays, tubs, foils and others.

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

– Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion .”

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