Aurora Energy Pty Ltd – Strategic SWOT Analysis Review

Date: 2016-01

“Aurora Energy Pty Ltd – Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.


– Business description – A detailed description of the company’s operations and business divisions.
– Corporate strategy – GlobalData’s summarization of the company’s business strategy.
– SWOT analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
– Company history – Progression of key events associated with the company.
– Major products and services – A list of major products, services and brands of the company.
– Key competitors – A list of key competitors to the company.
– Key employees – A list of the key executives of the company.
– Executive biographies – A brief summary of the executives’ employment history.
– Key operational heads – A list of personnel heading key departments/functions.
– Important locations and subsidiaries – A list of key locations and subsidiaries of the company, including contact details.


Aurora Energy Pty Ltd (Aurora Energy) is a State-owned company providing electricity and gas retail services. The company retails electricity and gas to households and businesses throughout Tasmania. Aurora Energy’s key functions includes its customer service centers, credit, collections, sales, marketing, billing and market services and business support functions. The company provides its services to residential, small and large business customers. It operates through Hobart and Launceston in Tasmania. Aurora is headquartered in Hobart, Tasmania, Australia.

On 1 July 2014 Aurora Energy commenced operations as a stand-alone energy retailer following the disaggregation of its former distribution network business which merged with Transend to form TasNetworks.

Aurora Energy Pty Ltd Key Recent Developments

Aug 29, 2013: Unprecedented demand for premium feed-in tariff
Jul 01, 2013: Aurora working to restore power across Hobart
Jun 18, 2013: Aurora Energy Launches New $8m Substation For Kingborough In Australia

Reasons to Buy

– Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
– Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy.
– Understand and respond to your competitors’ business structure and strategies with GlobalData’s detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
– Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.

Note: Some sections may be missing if data is unavailable for the company.”


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